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Markets in Tuscany

  • Weekly Open-Air Markets

    The cheapest and most authentic way to go shopping during your villa holiday is to visit one of the weekly markets that take place in Tuscany’s towns and villages. Some have just a few stalls, others are huge and extremely.

    It’s a lovely way to shop for local goods – cheese, wine and oil, salamis and hams, fish and meat, fresh fruits and vegetables. You’ll also find stalls selling clothes and shoes, and it’s not unusual to find branded products and quality items at a reduced price.

    These markets usually only open in the morning, from 7.30am to 1pm, but even if they last all day, go early if you want to bag a bargain or buy the freshest produce.

    Here’s a list of the most popular markets in Tuscany and Umbria, many of which will be located near your To Tuscany villa. As well as the street or square where they take place, we’ve noted on which day of the week they take place, but days may vary depending on festivals and bank holidays.

  • Florence area


    San Lorenzo Market
    Piazza di San Lorenzo
    Open daily 
    San Lorenzo market is famous for leather jackets and bags, all locally produced. The market is usually very crowded with locals and visitors.

    Mercato di Sant'Ambrogio
    Piazza Ghiberti and Piazza Sant'Ambrogio
    Monday to Saturday, 7am-2pm
    This market sells fruit and vegetables, meat, fish, pasta, dairy products and flowers. Tired of walking around and feeling hungry? Take a seat in one of the restaurants connected to the market for an inexpensive and tasty lunch.

    Mercato Centrale
    Via dell’Ariento
    Monday to Friday, 7am-2pm, Saturday 7am-5pm (except during summer months) 
    This refurbished market in the heart of Florence is the place to buy high-quality food. It’s also a good place to stop for lunch while sight-seeing, and to relax with a generous glass of red wine after a long day out in the crowded city.
    Further information: www.mercatocentrale.it

    La Fierucola
    Piazza San Spirito.
    Third Sunday of the month, except August 
    Located in one of Florence's ordinary neighbourhoods, this market sells wine, food and handmade products that promote small-scale organic and biodynamic farming.

    San Casciano Val di Pesa - Piazza della Repubblica

    Borgo San Lorenzo - Piazza del Mercato
    Figline Valdarno - historic centre
    Montespertoli - historic centre

    Calenzano - Via Don Minzoni
    Certaldo - Via Matteotti
    Pontassieve - historic centre

    Pelago - Piazza Ghiberti
    San Donato in Poggio - Piazza Matteotti

    Signa - Piazza della Repubblica
    Tavarnelle Val di Pesa - Via Boccaccio

    Barberino Val d’Elsa - Piazza Mazzini
    Castelfiorentino - Piazza Kennedy
    Greve in Chianti - Piazza Matteotti
    Impruneta - Piazza Buondelmonti
    Montelupo Fiorentino - Piazza Grande
    Reggello - Piazza Aldo Moro
    Rufina - Piazza Umberto I
    San Piero a Sieve - Via Provinciale
    Sesto Fiorentino - Piazza Veneto

    Panzano - historic centre

  • Siena area

    Gaiole in Chianti - Via Ricasoli - 2nd Monday of the month
    Radda in Chianti - Piazza IV Novembre and Via Matteotti - 4th Monday of the month

    Chiusi - historic centre
    Poggibonsi - Via Re di Puglia

    Chianciano Terme - Via della Pace and Via dello Stadio
    Siena - La Lizza and around Fortezza Medicea

    Castelnuovo Berardenga - Piazza Marconi and Via Chianti
    Montepulciano - Piazza Nenni
    San Gimignano - Piazze dell’Erbe, Piazza della Cisterna and Piazza del Duomo

    Colle Val d’Elsa - Piazza Arnolfo, Via Mazzini and Via Oberdan
    Montalcino - Via della Libertà
    Pienza - Via Mencattelli

    Asciano - Via Mameli and Via Amendola
    Buonconvento - Piazzale Garibaldi
    Castellina in Chianti - Via IV Novembre
    San Gimignano - Piazze dell’Erbe, Piazza della Cisterna and Piazza del Duomo

  • Lucca area

    Lido di Camaiore - Viale Kennedy

    Bagni di Lucca - Piazza Aldo Moro

    Forte dei Marmi - Piazza Marconi
    Lucca - Piazza Varanini, Via dei Bacchettoni, Via Iacopo della Quercia

    Castelnuovo di Garfagnana - historic centre
    Castiglione Garfagnana - historic centre
    Pietrasanta - Piazza Statuto
    Viareggio - Piazza Cavour

    Bagni di Lucca - Piazza Aldo Moro
    Camaiore - Piazza Oberdan
    Capannori - Piazza Aldo Moro
    Torre del Lago - historic centre

    Barga - Via Giardino
    Lucca - Piazza Varanini - Via dei Bacchettoni, Via Iacopo della Quercia

    Forte dei Marmi - Piazza Marconi

  • Grosseto area

    Monte Argentario - Porto Ercole

    Arcidosso - Via Guglielmo Marconi
    Monte Argentario - Porto Santo Stefano
    Sorano - Piazza della Repubblica

    Capalbio - Piazza Provvidenza
    Pitigliano - Piazza del Mercato

    Grosseto - Piazza De Maria

    Castiglione della Pescaia - Piazza Ponte Giorgini
    Orbetello - Via Caravaggio and Via Trento

  • Arezzo area

    Loro Ciuffenna - Piazza Garibaldi

    Bucine - Via Roma and Piazza del Popolo
    Monte San Savino - historic centre

    Montevarchi - Piazza XX Settembre

    Terranuova Bracciolini - Piazza della Repubblica

    Arezzo - Via Giotto
    Cortona - Piazza Signorelli 
    San Giovanni Valdarno - Corso Italia and Piazza Cavour

    Monterchi - Piazza Mercato

  • Livorno area

    Cecina - historic centre

    Castagneto Carducci - Via Leonardo da Vinci

    Livorno - Via Pensieri and Via Allende

    San Vincenzo - Piazza Giovanni XXIII

  • Pisa area

    Castelfranco di Sotto - Via XX Settembre

    Peccioli - historic centre
    San Miniato - Piazza Dante Alighieri

    Pisa - located in the soccer stadium parking area

    Montopoli Valdarno - Piazza S.Sebastiano
    Volterra - Piazza dei Priori

  • Pistoia area

    Monsummano Terme - Piazza Giusti

    Buggiano - Piazza del Mercato and Piazza Salutati

    Massa e Cozzile - Piazza Della Resistenza
    Pistoia - Piazza Duomo and Piazza Santo Spirito

    Montecatini Terme - Piazzale Granduca Leopoldo

    Pieve a Nievole - Piazza 27 Aprile
    Pistoia - Piazza Duomo and Piazza Santo Spirito

  • Umbria

    Monday to Saturday
    Perugia - Mercato Coperto in Piazza Matteotti

    Orvieto - Piazza del Capitano del Popolo

    Perugia - Piazzale Umbria Jazz
    Orvieto - Piazza del Capitano del Popolo

Experience an official tuscany tour with

Taste of Chianti: Tuscan Cheese, Wine and Lunch from Florence

Treat your taste buds on a full-day Chianti wine and food tour from Florence and sample some of Tuscany’s finest wine, cheese, meat, chocolate and more! With a local guide who is passionate about the region’s food heritage, travel through the countryside by 4x4 off-road vehicle and tour an historic villa, and a Chianti Classico winery. Up to seven glasses of wine are included throughout the day, plus several food samples and a 3-course meal at a traditional restaurant in the Chianti hills.

from $171.89

Tuscan Cooking Class and Dinner in Florence

Make like a real Tuscan cook on this 4.5-hour evening cooking class in a Florence cooking school. Working in a modern kitchen in the old building, learn how to create a quintessential Tuscan 4-course dinner of staples such as Hunter’s Chicken (chicken stew), fresh pasta and ‘tiramisu’ (cocoa, espresso and mascarpone pudding). Gain valuable insider tips from an expert local chef, and then enjoy your dishes during a convivial dinner, complete with well-matched Tuscan wine. Receive personalized attention on a small-group class limited to no more than 16 people.

from $79.07

Pizza and Gelato Cooking Class in Tuscan Farmhouse from Florence

Under the guidance of a professional Italian chef, you'll be taken on a cultural journey learning the skills and inside tricks of making the best mouth watering pizza and gelato right in the country where they were born. During this 5-hour activity set on a beautiful Tuscan estate offering stunning views over the surrounding hills, you'll roll-up your sleeves and get hands-on experience. Get insider tips and learn special techniques and enjoy a 3-course meal accompanied by wine and beer. Pickup from a centrally-located meeting point is included. Choose from one of 2 departure times when you book.

from $80.22

Self-Drive Vintage Fiat 500 Tour from Florence: Tuscan Wine Experience

You have dreamed of a romantic Italian getaway. Be ready to make that dream a reality with this 4+ hour Fiat 500 tour from Florence with a wine tasting experience. Your guide will lead the convoy on the adventure of a lifetime as you drive your own Fiat 500 through the countryside. The breathtaking view of the Tuscan hills, historic Tuscan Villas, cypress lined roads, endless vineyards and captivating olive groves are visuals you will never forget.

from $125